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Top 5 Branding Mistakes Businesses Make

Top 5 Branding Mistakes Businesses Make

Nike’s swoosh, McDonald’s Golden Arches and Adidas’s three stripes likely resonate in your mind when you think about great branding. As a small business, taking on your own branding efforts can seem like a daunting task. In a previous blog (link to the How Important is Brand Identity blog) we touched on the fact that your brand is what sets you apart from others in the industry. It’s the way that ...[Read More]

5 ways Instagram can grow your brand

5 ways Instagram can grow your brand

You’ve heard the saying, “A picture is worth a thousand words.” Well, in the case of Instagram, a picture is worth a lot more for your business and can actually help build your brand- if done correctly, that is. Instagram continues to grow in popularity. In fact, did you know that on average about 55 million photos get uploaded each day? So, how can an app that’s focused on photos and short videos ...[Read More]